passions

Task3
                            Campus Dining Club Announced

  Starting this year, the university dining hall will be transformed into the Campus Dining Club for one week at the end of each semester. During the last week of each semester, the dining hall will feature special meals prepared by the university’s culinary arts students. The school feels that this will give students who are studying cooking and food preparation valuable experience that will help them later, when they pursue careers. The university has announced that it will charge a small additional fee for these dinners in order to pay for the special gourmet food ingredients that will be required.



The man expresses his opinion about the university’s plan. State his opinion and explain the reason he gives for holding that opinion.


Task4
                                 Target Marketing

  Advertisers in the past have used radio and television in an attempt to provide information about their products to large, general audiences; it was once thought that the best way to sell a product was to advertise it to as many people as possible. However, more recent trends in advertising have turned toward target marketing. Target marketing is the strategy of advertising to smaller, very specific audiences---audiences that have been determined to have the greatest need or desire for the product being marketed. Target marketing has proved to be very effective in reaching potential customers.





Using the professor’s examples, explain the advertising technique of target marketing.

Task5

Briefly summarize the woman’s problem. Then state which solution you would recommend. Explain thereasons for your recommendation.


Task6

Using points and examples from the talk, explain the two types of motivation.